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Business Sources: Brands

Brand Information

The following BWL databases and print sources list brand names:

Encyclopedia of Consumer Brands  (1994)  Ref./HF5415.3 .E527 A 2-volume encyclopedia of brands that have become "household words."  Each entry includes brand origin, early marketing strategy, etc.

Dictionary of Trade Name Origins  (1982)   Ref./T324. R66  1982  A listing of brand names, with brief information about the origin of each name.

Subject Guide

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Ryan Ake
114 Blough-Weis Library